Comment by Riaz Haq on August 2, 2019 at 9:44am

#Pakistan #Mangoes Try to Break Into #UnitedStates Markets. The mango is indigenous to #India and Pakistan producing 40% of world's supply, but the U.S. gets most of its supply from Central and South America. It's hard to find #SouthAsian fruit in #America https://www.voanews.com/episode/pakistan-mangoes-try-break-us-marke...

Comment by Riaz Haq on September 10, 2019 at 12:36pm

According to the Department of Plant Protection (DPP), which certifies official exports, the figure stood at 101,296 tonnes on September 3. As per the Pakistan Horticulture Development and Export Company (PHDEC), the last time when mango exports crossed the 100,000-mark was 2011-12.

https://www.dawn.com/news/1504233/mango-galore


However, the next year in 2013-14, the world, especially the European Union, made hot-water treatment mandatory after intercepting around 196 consignments infested with fruit-fly and threatened to ban exports. Europe led the decline in exports as they dipped to 67,000 tonnes. To the EU alone, exports came down to 4,000 from 30,000 tonnes.

The country then had only two hot-water treatment plants. The next few years saw massive investments flowing into treatment plants and their number has now risen, according to the official count, to 37 and three more are in the process of registration.


An increase in acreage and improvement in farming practices could double production in the next five years

Even Vapour Heat Treatment plants — especially designed by, and exclusively for exports to, Japan — have been set up to serve this high-end market. Together these plants are playing their role in boosting exports and consignments to Europe that have doubled in the last three years. All these steps have cemented the export launch pad and leave everyone involved in the business hopeful.

Signs on the production side are equally positive where farm practices and acreage are improving. This season, the fruit escaped early climatic scares. An extended winter and an early onset of summer, where the temperature suddenly skyrocketed to 47 degree Celsius in the South of Punjab, commonly known as the core mango belt, generated fears of up to a 30 per cent drop in production.

However, the Punjab Crop Reporting wing reported 1.3 million tonnes of production this year against 1.29m tonnes last year. Though the size of the fruit suffered in some areas as a steep rise in temperature forced the crop to mature early, the final figures did not suffer.

Furthermore, expansion of mango cultivation to non-core adjoining areas like Mianwali, Bhakar and other localities spells further good news for the fruit’s cultivation. “Though the shift has not been massive, it is substantial,” says Shakil Ahmad — a mango-grower from the area. More importantly, the trend is there and is expected to gather pace in years to come.

A contributing factor to this trend is the construction of two huge housing schemes — Defence Housing Authorities — at Multan and Bahawalpur which fall right in the middle of the traditional mango area. The shortfall of land in the core area opened a new window for growers in other areas that have the ecological conditions to support mango plantation.

Based on these factors, Waheed Ahmed, Patron-in-Chief of Pakistan Fruit & Vegetable Exporters, Importers and Merchants Association (PFVA), thinks that mango production should double in the next five years.

Along with area under acreage, farm practices are fast improving. For example, timely pruning can double the yield and the majority of farmers are doing this religiously now. Previously, while global practices dictated that the height of a mango tree should not go beyond 12 feet, in Pakistan trees were as high as 40 feet. But now this is changing.

Similarly, the entire production and supply chain is transforming as high tech practices are used and the education of farmer improves, he explained.

Some voices from the other side of the mango belt — starting from Bhimber to Mirpur (Kashmir) right down to Gujrat and Sialkot — are also getting louder in demanding attention for their variety of desi mango.

“This variety is mainly used for local value addition (like pickle) but should be marketed globally as an organic variety,” says Dr Iqrar A Khan — former vice-chancellor of the Agriculture University (Faisalabad), who now heads a university at Mirpur.

Comment by Riaz Haq on July 6, 2020 at 9:05pm

Expanding markets: #Pakistan begins #mango #exports to #Japan. Last year, Pakistani mango exports reached a record high of 120 tons and were received favorably in the Japanese market| The Express Tribune https://tribune.com.pk/story/2253657/expanding-markets-pakistan-beg...

The export of mangoes from Pakistan to Japan has started after Tokyo announced temporary measures to combat Covid-19, which do not require pre-clearance by country’s inspectors. The government of Japan has introduced a temporary measure, which allows mango exports by taking measurements and sending necessary data and documents for quarantine. Normally, mango export to Tokyo requires pre-clearance by Japanese inspectors who are sent to Pakistan and other countries to follow quarantine regulations. However, the government of Japan could not dispatch these inspectors due to the Covid-19 pandemic this year. Last year, Pakistani mango exports reached a record high of 120 tons and were favourably welcomed in the Japanese market. Japan will also support Pakistan in the agricultural field such as taking measures against locust control, expanding export of agricultural products, and investment in the food processing sector.

Comment by Riaz Haq on November 7, 2020 at 6:57pm

Pakistan to export cherries to China next year

https://www.dawn.com/news/1589083

Pakistan’s cherries cannot be exported to China at present. Pakistani cherries are really good, including sweetness and quality, Wei said in an interview with the CEN at the third China International Import Expo (CIIE) held in Shanghai.

Previously, export of Pakistani cherries had been hindered due to lack of cold chain management, market information system, packaging and processing facilities. In this regard, Li Wei said China can provide technical assistance to manage orchards, while Pakistan can provide workers, so that both sides can achieve win-win cooperation. He said that China will help Pakistan develop cold chain technology.

Li Wei said that there was a great business opportunity for the export of agricultural products from Pakistan to China.

Earlier, in 2018, 24 tonnes of mangoes were exported from Pakistan to China and sold in Xinfadi, a large wholesale market of fruits, vegetables, and meat for Beijing.

Wei said that Pakistani mangoes are comparable to those from Australia and the Philippines. Although the price is more expensive than domestic mango, Pakistani mango is better in terms of variety, appearance, and quality. The sugar content of ripe mango can reach 22.68 per cent, he added.

There is seasonal difference in the marketing of Pakistani mangoes in China. The mango season in Pakistan starts from Aug 20 to Nov 20, while there are almost no mangoes in southern China in November. Pakistani mangoes can extend the mango season by two months, Li Wei explained.

“Chinese side provides technology and sends technical staff in fields of inorganic fertiliser, bagging, picking, disinfection, transportation, while Pakistani side provides labor. Finally, through cross-border e-commerce air transportation, Chinese customers can eat fresh mango within a week after placing an order,” he added.

If the pandemic improves next year, China will import large quantities of Pakistani mangoes. On the development of high value-added mango products, he said that in the next step, they may cooperate with domestic snack manufacturers to produce dried mango products.

Comment by Riaz Haq on December 5, 2020 at 10:40am

#Pakistan develops two new varieties of #banana. These high-yielding varieties will have more shelf life, a basic requirement for #export. Banana is cultivated over an area of 80,000 acres in Pakistan but per acre yields are low- Profit by Pakistan Today https://profit.pakistantoday.com.pk/2020/11/19/pakistan-develops-tw...

Pakistan has achieved a breakthrough in banana production, as the country’s apex agricultural research institution has developed two varieties of the fruit for cultivation in Sindh.

“The new varieties — NIGAB-1 and NIGAB-2 — will boost banana production in the country, which will further help in meeting domestic requirements as well as export targets,” said Pakistan Agricultural Research Council (PARC) Chairman Dr Muhammad Azeem Khan. He lauded the scientists involved in the development of NIGAB varieties.

According to details, the new varieties of banana were developed at the National Institute for Genomic and Advanced Biotechnology (NIGAB) of the National Agricultural Research Centre, where 300,000 disease-free plants have so far been produced through tissue culture.

These high-yielding varieties will have more shelf life, a basic requirement for export.

The two varieties have been approved by the Sindh Seed Council for commercial cultivation in the province, which is the largest grower of the fruit in the country.

Statistics showed that banana is cultivated over an area of 80,000 acres in Pakistan. However, according to the Food and Agriculture Organization (FAO) of the United Nations, per-acre yield in Pakistan is lower when compared to India and China, which produce more than ten tonnes per acre.

Bananas are the world’s most exported fresh fruit with the volume of $10 billion per year. They are an essential source of income for thousands of rural households in developing countries. However, agrochemical-intensive production along with declining producer prices has given rise to many environmental and social challenges.

As per the FAO, global production of bananas and tropical fruits is projected to grow at 1.8pc per year between 2019 and 2028, after registering 2.3pc per year growth in the previous decade. Under the baseline scenario, production is expected to slightly exceed 255 million tonnes by 2028.

Comment by Riaz Haq on December 25, 2020 at 6:26pm

Pakistan strives for $210 mln kinnow exports this season

https://www.freshplaza.com/article/9273974/pakistan-strives-for-210...

Pakistan exporters have set a target of exporting 350,000 tons of the fruit this season as compared to the 300,000 tons exported last year. The All Pakistan Fruit & Vegetable Exporters Association (PFVA) commenced the kinnow export on December 1. The association expects to fetch foreign exchange worth $210 million this season.

Pakistan’s total production of kinnow is estimated to be around 2,100,000 tonnes this year; however, the production of exportable quality kinnow is far less. Of the total produce, 75pc consists of B and C grade kinnow that are not up to exportable standards. This is because the orchards are 60 years old and susceptible to various diseases.

Talking to Profit, PFVA Chairman Waheed Ahmed said that the overall export of citrus fruits and value-added products can be enhanced to $1 billion in five years, but it is imperative to explore new varieties of disease-free citrus fruits and establish new orchards with a higher yield per acre through extensive research & development (R&D).

Comment by Riaz Haq on December 25, 2020 at 8:42pm

Pakistan is producing more than 30 types of different fruits of which citrus fruit is leading among all fruit and constitutes about 30% of total fruit production in the country.


https://www.intechopen.com/books/agricultural-value-chain/citrus-va...


The overall trend for all fruit production in Pakistan is increasing except for the year 2006–2007, when a great decrease of production of all fruits as well as citrus fruits was observed due to unfavourable weather (hailstorm) and water shortage, as shown in Figure 1. The area under all fruits and production both has been increasing gradually. Citrus fruit is prominent in terms of its production followed by mango, dates and guava. The total citrus production was 2.4 million tonnes in 2014–2015 that constitutes 35.2% of total fruit production) [3]. Citrus fruit includes mandarins (Kinnow), oranges, grapefruit, lemons and limes, of which mandarin (Kinnow) is of significant importance to Pakistan.

Above 90% of citrus fruits are produced in Punjab province and distributed through different value chains in domestic as well as in international markets. A large part of citrus fruit produced in Pakistan is mostly consumed locally without much value addition; however, 10–12% of total production is exported after value addition. The value chains are very diverse, and a number of different players actively participate in these chains, which ultimately decide the destination of citrus fruit in these supply chain(s). Knowing all these facts, the main aim of this research is to identify different value chains of citrus fruit (Kinnow) in Pakistan and also to identify and discuss the role and function of different value chain players in the citrus industry in Pakistan. A survey involving of different players of Pakistan’s citrus industry was conducted in 2013–2014 to better understand the citrus value chain(s). Using a convenience sampling technique, a total of 245 respondents were interviewed during a period of 4–5 months from three leading citrus-producing districts. It was found that citrus value chains can be classified into two major types: unprocessed citrus value chain and processed citrus value chains. It was also found that in the past, a large number of citrus growers were involved in preharvest contracting for their orchards and only a small number of citrus growers sold their orchards directly into local and foreign markets. The proportion has been gradually changed now and growers are becoming progressive and more market oriented.


--------

Pakistan’s total production of citrus fruit (primarily Kinnow) is approximately 2.0 million metric tonnes annually. Although there is no remarkable increase in area under citrus production, the production has increased up to 30.8% since 1991–1992. In 1991–1992, Pakistan produced 1.62 million tonnes citrus, which increased to 2.1 million tonnes in 2008–2009 and 2.4 million tonnes in 2014–2015 [3].

Comment by Riaz Haq on December 25, 2020 at 8:52pm

Mango is the second largest fruit crop in Pakistan following citrus. Pakistan is the fourth largest producer of mangoes in world (The Daily Records, 2017). In 2016 it supplied about 3.5% of the world's total mango production ( (FAO, 2018). Punjab and Sindh together produce about 98% of Pakistan's total mango.

https://www.monash.edu/business/cdes/assets/documents/horticulture-...

Like the other horticulture products in Pakistan, mango suffers from low productivity,
low quality, high wastage and low exports. Fruit quality is generally good but 30 to 40 percent
of fruit gets wasted during post-harvest handling. There is a lack of modern storage facility;
and postharvest treatment and transport mechanism is almost non-existent. Periodic gluts occur
on domestic markets as the markets lack the capacity to store fruit. The export market faces
similar challenges. In general, a value oriented supply chain mechanism is absent in the mango
market in Pakistan and there are concerns that current returns for growers are unsustainable
(Collins, Dunne, Campbell, Jhonson, & Malik, 2006). There are several other impediments in
the supply chain management. Most market power is concentrated to commission agents
(Mehdi, 2012). Besides, the lack of any direct relationship between growers and
processors/exporters make the supply chain protracted.

Comment by Riaz Haq on December 25, 2020 at 9:06pm

Apples are generally known as the “sweet gold” of Pakistan and are among the most popular fruits. According to the Pakistan Bureau of Statistics, during 2012/13 apples were produced over an area of 110,000 hectares with a total production of 556,000 metric tons, placing Pakistan among the top 25 producers globally.

http://agriexchange.apeda.gov.in/MarketReport/Reports/Apple%20Produ...

--------------FRUIT 2011-12 2012-13 2013-14 2014-15 2015-16 Citrus 2147340 2001685 2167719 2395550 2344086 Mango 1700010 1680388 1658562 1716882 1336473 Banana 96545 115552 118756 118044 134634 Apple 598804 556307 606016 616748 620481 Grapes 64317 64353 66244 66036 65854 Pomegranate 48589 46081 45318 42641 40125 Guava 495231 499845 496008 488017 522573 Dates 557279 524612 526749 537204 467756 Apricot 189420 178489 177630 170504 172933 Peach 54378 55621 60880 66792 70750 Pear 19071 18789 18726 17012 16569 Plum 56223 55701 55241 54304 54634 Almond 21440 22330 21649 21881 21451 Fig 525 494 500 459 423 Jaman 7536 7398 6407 6364 5453 Litchy 1736 1811 1666 1644 1755 Phalsa 3991 3902 3851 4063 3848 Walnut 10640 9926 10094 14831 13751 Ber 28377 25634 25309 24635 24320 Loquat 8731 9304 9002 8823 9900 Mulberry 2615 2325 2530 2100 2134 Strawbery 292 312 591 609 767 Chikoo 6789 6890 6647 6677 6782 Coconut 10027 10010 10007 10030 10040 Cherry 1999 1981 2027 2083 2140 Pistachio 655 659 659 659 706 Papaya 6861 6932 6898 6743 6185 Percimen 21828 24355 24580 26760 26879 Melons 597296 583820 567506 544966 537198 Others(K+R) 56494 48099 62480 49899 46686 Total 6815037 6524522 6637831 7018002 6567286

http://www.amis.pk/files/F&V%20Statistics%202015-16.pdf

Comment by Riaz Haq on December 25, 2020 at 10:49pm

Vegetables account for 5.5 million tons in 2018 where 40% of production is only attributed to onions with 2.1 million tons of production followed by tomatoes, carrots, and turnip considered as major crops. Vegetable production increased to 5,45 compare to last year's production of 5.0 million tons in 2017.

Fruits and Vegetables Market in Pakistan is expected to register a CAGR of 5.9% during the forecast period of (2020-2025). Pakistan has a wide range of agro-climatic conditions which is allowing the country to produce a wide variety of tropical and sub-tropical fruits and vegetables. According to FAO, Fruits accounts for 9 million tons in 2018. Mangoes with the highest production of 2.3 million metric tons followed by oranges with the production of 1.5 million metric tons. Similarly, vegetable production accounts for 5.4 million tons where 40% of production is only attributed to onions with 2.1 million tons of production followed by tomatoes, carrots, and turnip. According to the Pakistan Bureau of Statistics, in 2018 Pakistan exported 768,200 metric tons of fruit worth of USD 415 million.

https://www.mordorintelligence.com/industry-reports/pakistan-fruits-and-vegetables-market

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